P.a.m. X The Selby
Photo Credit: theselby.com
Local label P.A.M. or Perks and Mini if you hide under a rock is expanding it’s presence throughout the country with it’s intelligent uber-hipster urban threads. Heavily stocked across some of our favourite stores like Someday and Saint Cloud, the iconography, design and quality is putting them up there on the world stage.
The label itself is run by Misha Hollenbach and Shauna Toohey, who recently allowed Todd Selby inside their home to shoot their daily lives at home with their kid Odi. The Selby is an epic photo journal put together by Todd Selby, who recently visited Melbourne and shot inside the homes of people he admired or was intrigued by. We met him a couple of days before the shoot and he was dressed head to toe in P.A.M., giving us the sense that he was a big fan.
Check this photo set and then save The Selby in your bookmarks, your RSS or your list of sites to look at religiously every week. There is a host of amazing people that have let Selby inside their homes and creative spaces and the results can help to inspire us all. His little handwritten question sheets for all his subjects are pure abstract gold too.
The Selby is in your place!